LONDON FASHION WEEK… ALL POWER TO THE IMAGINATION

A review of London Fashion Week Autumn/Winter skincare By BEAUTYLAB®

BEAUTYLAB® was thrilled to sponsor one of the first catwalk shows at London Fashion Week A/W 2020, prepping skin backstage at On/Off Presents. Award-winning lead makeup artist, Lan Nguyen-Grealis, created five different looks for each of the featured designers – Iyanu, Yan Dengyu, Zaful, 404 Studio and House of Sheldon Hall.

Understanding that beautiful makeup always starts with beautiful skin, Lan Nguyen Grealis directed her team of makeup artists to cleanse, soften, and hydrate models’ skin, creating a flawless base upon which to work.

IYANU

The inspiration: Gangster-street with tribal graphic markings. Skin was kept beautifully bare and was prepped by cleansing with BEAUTYLAB’s BLACK DIAMOND® PEPTIDE CLEANSER. Containing illuminating black diamond and cranberry enzyme, it gently exfoliates and brightens the skin. Rich in vitamins and antioxidants, it locks in moisture, lends a soothing touch and offers protection from cell-damaging environmental stressors. Skin is left fresh, hydrated, dewy and radiant.

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YAN DENGYU

Yan Dengyu was futuristic, otherworldly, so the focus here was on beautiful flawless skin, while red and black crystal details gave a focal point. Instantly illuminating BEAUTYLAB BLACK DIAMOND® MOISTURE COMPLEX was massaged in, instantly flooding the face with precious moisture. Its fusion of diamonds, sapphire and peptides works to target cell renewal, help boost collagen and manipulate invisible UV light so that shadows, wrinkles, pigmentation and discolouration are diminished. Skin is left plump, soft and supple and bestowed with an instantly visible glow.

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ZAFUL

Zaful’s models were like ‘warriors in the wind’ with fresh, beautiful skin, flushed cheeks and metallic silver eyeliner details. The BEAUTYLAB® BODY MOISTURE SERUM was applied to bare limbs before the models graced the catwalk. Hawaiian sea plant, nourishing algae, collagen boosting peptides and plumping hyaluronic acid are blended to supercharge hydration, stimulate cell renewal and refine, smooth and firm. Texture and tone are improved, and the skin – now soft and supple to the touch – looks luscious and radiant.

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404 STUDIO

Inspired by fantasy and witchcraft, eyebrows were sharply framed in solid colour, while the rest of the face was kept clean and matte. To emphasise the clean lines of the brow colour, excess makeup was gently removed with the BEAUTYLAB® OIL-FREE EYE MAKEUP REMOVER. Enriched with deep cleansing mango, smoothing pomegranate and vitamin-rich papaya, it leaves skin beautifully refreshed, soft and revitalised.

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HOUSE OF SHELDON HALL

House of Sheldon was inspired by Great Britain and its capital. Fun details in the makeup included coloured gold leaf worn in the inner corners of a smokey eye and on the lips. Skin remained flawless with the BEAUTYLAB® MULTI-VITAMIN OIL. Infused with multiple vitamins, fatty acid-rich passion flower, elasticising buriti and moisture-retaining jojoba, it works hard to brighten the complexion, re-balance and re-hydrate. The skin is bestowed with a healthy-looking, vibrant and glowing lustre.

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